KONY 2012 is a film and campaign by Invisible Children that aims to make Joseph Kony famous, not to celebrate him, but to raise support for his arrest and set a precedent for international justice.

About Invisible Children:

In the spring of 2003, three young filmmakers traveled to Africa in search of a story. What started out as a filmmaking adventure transformed into much more when these boys from Southern California discovered a tragedy that disgusted and inspired them, a tragedy where children are both the weapons and the victims.

After returning to the States, they created the documentary “Invisible Children: Rough Cut,” a film that exposes the tragic realities of northern Uganda’s night commuters and child soldiers.

The California-based Invisible Children not-for-profit campaign says it wants to harness the power of the internet to raise awareness and bring the indicted war criminal, who leads Uganda’s murderous Lord’s Resistance Army, to justice.

Kony’s fighters have been accused of murder, rape, torture and sexual enslavement. Reports say they have massacred civilians inside churches, forced them off cliffs, burned them alive and even made them eat dead bodies.

The Twitter hashtag “#stopkony” began trending this week and Invisible Children’s emotional Kony 2012 video went from 7 million views to 11 million views on YouTube on Thursday alone.